Cookie Policy
Last updated: December 2025
What are cookies?
Cookies are small text files stored on your device when you visit a website. They help website owners understand how visitors use their site and improve the user experience.
How we use cookies
We use cookies to understand how visitors interact with our website. This helps us improve our content and make the site more useful. We do not use cookies for advertising or to track you across other websites.
Cookies we use
Google Analytics
We use Google Analytics to understand how visitors find and use our website. Google Analytics collects anonymised data including pages visited, time spent on site, and how you arrived at our website. This data is aggregated and does not personally identify you.
Cookies set:
_ga — Distinguishes unique visitors. Expires after 2 years.
ga[ID] — Maintains session state. Expires after 2 years.
Microsoft Clarity
We use Microsoft Clarity to understand how visitors interact with our website through session recordings and heatmaps. Microsoft Clarity records mouse movements, clicks, and scrolling behaviour to help us understand how visitors use our site. Sensitive data entry is masked automatically.
Cookies set:
_clck — Persists Clarity user ID. Expires after 1 year.
_clsk — Connects page views in a session. Expires after 1 day.
CLID — Identifies returning users. Expires after 1 year.
ANONCHK — Indicates if MUID is transferred to ANID. Expires at end of session.
MR — Used to collect information for analytics. Expires after 1 week.
MUID — Identifies unique web browsers. Expires after 1 year.
SM — Used in synchronising MUID across Microsoft domains. Expires at end of session.
Essential cookies
Our website hosting platform may set essential cookies required for the website to function. These do not require consent as they are strictly necessary.
Managing cookies
You can control and delete cookies through your browser settings. Here's how:
Chrome · Firefox · Safari · Edge
Please note that disabling cookies may affect your experience on our website.
Changes to this policy
We may update this policy if we change the analytics tools we use. Any changes will be posted on this page with an updated revision date.
Contact us
If you have questions about our use of cookies, please contact us at info@iq-it.co.uk.